Your people are one of the most valuable assets of your business and one of the key drivers of your company’s profitability. (Don’t have a handle on the key drivers of your business? Scroll down to the bottom of this email).
You know this. And your competitors know it.
What would it mean for your business if your top employees walked across the street to your competitors?
First, there’s the lost knowledge and experience…
Then, there’s the loss of productivity…
Finally, there’s the cost of recruiting, hiring, and training their replacement…
One human resources study found that replacing a high-level employee can cost more than twice their annual salary.1
You can’t always stop people from leaving. Sometimes, it’s just time for them to move on.
But, you can make sure the ones who remain feel valued, protected, and tied to the success of your company.
And that goes beyond salary.
One way to show how much you value these key employees is by offering them a life insurance policy as an executive bonus. They name the beneficiaries, and the firm pays the premium — for as long as they’re employed by you.
Your key employees get:
- The peace of mind of immediate life insurance protection for their families
- Potential cash value accumulation that can supplement retirement income or pay for future healthcare expenses
Your company gets:
- A simple way to retain and reward your best employees
- A business tax benefit
There are a lot of ways you can use life insurance to solve your business problems.
But, right now, I’d like to help you answer one question: What’s your business worth?
If you don’t have the answer to that question at your fingertips, I can help you find it with a business valuation.
Our Business valuation patented system analyzes 143 data points and creates your valuation in minutes.